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Generative AI for Business with Microsoft Azure OpenAI
Master Gen AI for impactful career growth
Application closes 15th May 2025
What's new?
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Code & no-code tracks
Tailor your learning experience with option to master Prompt Engineering either with or without coding. Dive deep into generative AI concepts in a way that suits your skill level and goals.
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Microsoft Azure tools
Get hands-on experience with Azure Lab resources, including OpenAI Studio, Azure AI Studio, and Promptflow.

Program Outcomes
Become a GenAI-enabled Business Leader
Empower your business with Generative AI to fuel innovation and accelerate growth.
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Master tools like Azure OpenAI, enabling you to build and deploy AI-driven workflows
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Tailor AI solutions for real-world challenges – build AI solutions using Python (coding track) or Azure Prompt Flow (no-code track)
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Master responsible and ethical AI practices
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Prepare for AI900 certification and professional growth
Key program highlights
Why choose the Gen AI program
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Learn GenAI with Microsoft Azure
Gain practical skills with Azure OpenAI Studio, Azure AI Studio, and Promptflow
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Microsoft and Great Learning Certificate
Earn a prestigious certificate of completion and showcase your expertise to your professional network
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Industry-relevant curriculum
Master essential topics like prompt engineering, text classification, summarization, RAG, and responsible AI
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AI900 training by Microsoft certified trainers (optional)
Prepare for the Microsoft Azure AI Fundamentals (AI900) exam with training and credentials to elevate your professional profile
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Real-world applications and projects
Work on 8+ case studies and 2 hands-on projects, and 2 additional projects to apply your knowledge to diverse challenges across industries
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Expert mentorship and personalized support
Get AI expert guidance, 1:1 support, weekly concept sessions, and dedicated program manager assistance for your projects
Skills you will learn
Prompt Engineering
Classification Tasks with GenAI
Content Generation and Summarization
Using OpenAI APIs
Using Python SDK for Prompt Engineering
Microsoft Azure Cloud Services for AI
Retrieval-Augmented Generation (RAG)
Responsible AI
Prompt Engineering
Classification Tasks with GenAI
Content Generation and Summarization
Using OpenAI APIs
Using Python SDK for Prompt Engineering
Microsoft Azure Cloud Services for AI
Retrieval-Augmented Generation (RAG)
Responsible AI
view more
Secure top Gen AI jobs
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43%
Annual Growth by 2030
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$438 Bn
India GDP for GenAI
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7.8 Hrs
saved using GenAI in business
Our alumni work at top companies
- Overview
- Why GL
- Learning Journey
- Curriculum
- Projects
- Tools
- Certificate
- Faculty
- Career support
- Fees
- FAQ

This GenAI program is ideal for
The Generative AI for Business with Microsoft Azure OpenAI empowers you to acquire the skills to drive innovation, build AI solutions, and create lasting business impact.
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Business Leaders and Decision-makers
C-suite executives, senior leaders, and strategic decision-makers eager to harness AI for innovation.
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Senior Managers and IT Consultants
Senior Managers and professionals in IT, healthcare, and finance aiming to leverage AI for operational excellence.
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Entrepreneurs and Product Innovators
Startup founders, business owners, and product managers ready to develop AI-driven workflows and prototypes efficiently.
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Professionals aiming for career growth
Lead impactful AI projects, mastering scoping, management, and cross-functional collaboration to drive innovation and create stakeholder value.
Experience a unique learning journey
Our pedagogy is designed to ensure career growth and transformation
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Learn with self-paced videos
Learn critical concepts from video lectures by faculty & industry experts
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Engage with your mentors
Clarify your doubts and gain practical skills during the weekend mentorship sessions
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Work on hands-on projects
Work on projects to apply the concepts & tools learnt in the module
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Get personalized assistance
Our dedicated program managers will support you whenever you need
Curriculum
This program is structured into 3 distinct modules, designed to provide an in-depth understanding of Azure OpenAI and Generative AI. It begins with Module 1, which introduces the fundamentals of AI, machine learning (ML), large language models (LLMs), and prompt engineering, along with an overview of Azure's OpenAI services. After completing Project 1, learners will choose between two tracks: No-code or Coding. Module 2 focuses on introducing the foundational tools and workflows needed to effectively work with Generative AI on a large scale. Coding track learners will follow the curriculum with Python, while No-code track learners will leverage Azure Prompt Flow to achieve the same objectives. In Module 3, learners gain hands-on experience with the Azure OpenAI API key and AI Studio to create workflows, exploring practical applications of Generative AI in tasks such as text classification and summarization. The final module, Module 4, prepares participants for the AI900 Certification Exam.
Pre-work
- Pre-work-01: AI with Azure - Introduction
- Pre-work-02: AI with Azure - Semantic Search Case Study
Course-01: Leveraging Generative AI for Business Applications
Week-01: ML Foundations for Generative AI
The outcome from this week is to understand foundational machine learning principles which enable Generative AI to perform tasks like creating new content, such as text and images, by learning from extensive datasets.
Topics Covered:
- Mathematical Foundations of Generative AI
- Understanding Machine Learning with respect to Generative AI
- Connect NLP fundamentals with advanced Generative AI applications.
Week-02: Generative AI: Business Landscape & Overview
The outcome of this week is to understand the Generative AI Landscape, fundamentals and possibilities for businesses to solve problems and create products.
Topics Covered:
Week-03: Prompt Engineering 101
The outcome from this week is to gain practical knowledge of Prompt Engineering and the ability to do it without code for various business use cases.
Topics Covered:
- LLMs and the genesis of Prompting
- A brief history of the GPT model series
- Accessing GPT through Azure
- Designing prompts for business use cases using playground templates
- Prompting techniques (Prompt templates, precise instructions, chain of thought prompting)
- Ideating for prompts (prompt generation by induction, prompt paraphrasing)
- Understand the concept of prompt engineering and its role in optimizing Azure OpenAI models' performance.
- Learn the capabilities of DALL-E in the Azure openAI service and Use the DALL-E playground in Azure OpenAI Studio
- Introduction to Responsible AI
Week-04: Project-1
Product Review Sentiment Analysis: Extract structured data( review date, product/service details, rating, summary, actionable items) from unstructured data using prompt engineering on OpenAI chat playground to get actionable insights for the business owners and generate first response for the users to reduce the Turn around Time.
Course-02: Python for Generative AI (Coding Track)
Week-05: Python for Prompt Engineering
The outcome from this week is to get up to speed on the Python concepts that are needed to automate prompt engineering at scale, and understand the cost implications of using APIs.
Topics Covered:
- Setting up the environment to work with Python
- Understanding Strings in Python
- Edit, add and delete text in Python
- How to work with a database
- File handling in Python with different File formats
- Manipulating and Cleaning Text Data
Week-06: Prompt Engineering for Multi-modal Data (Speech + Image)
This week focuses on applying Generative AI to multi-modal tasks, enhancing workflows that require a combination of text, audio, and visual data.
Topics Covered:
Week-07: Learning Break
Course-02: Prompt Flow for Generative AI (No-Code Track)
Week-05: Introduction to Azure Prompt Flow
The outcome from this week is to get proficient in using Promptflow to automate prompt engineering tasks, optimize workflows, and manage API integrations efficiently—all without coding, and understand the cost implications of using APIs
Topics Covered:
- Introduction to Prompt Flow
- Key Features of Prompt Flow
- Setting up and Integrating Prompt Flow with Azure AI Studio
- Navigating the Prompt Flow Interface
- Exploring Basic Workflows in Prompt Flow
- Generate completions for prompts and manage model parameters
Week-06: Prompt Engineering for Speech and Image
This week focuses on applying Generative AI to multi-modal tasks, enhancing workflows that require a combination of text, audio, and visual data.
Topics Covered:
- Speech recognition using Generative AI
- Whisper Architecture
- Audio Transcription and Translation
- Dual Image-Text Understanding
- The CLIP Model from OpenAI
- Image Generation from Text Prompts
- Image Generation Architectures (GANs, Stable Diffusion)
Week-07: Learning Break
Course-03: Designing Generative AI Solutions with Azure Open AI
Week-08: Prompt Engineering at Scale
The outcome from this week is to learn how to use the Azure Open AI API key to leverage generative AI at scale for solving business problems.
Topics Covered:
Week-09: Classification Task with Generative AI
The outcome of this week is to learn how to use Prompt Engineering to solve classification type problems. Topics Covered:
- Text-to-Label Generation (Classification)
- Framing text classification tasks as Generative AI problem
- Sentiment classification
- Assigning themes to a body of text
- Aspect-based sentiment analysis
Week-10: Content Generation and Summarization with Generative AI
This week, you will learn how to apply Generative AI for content generation tasks across various business problem spaces. You will understand the complete workflow, from preparing data and designing effective prompts to evaluating results and deploying prototypes. Topics Covered:
- Content generation using Generative AI
- Text-to-Text Generation (Summarization)
- Abstractive Summarization
- Evaluation Metrics (GPT Similarity)
- Privacy Protection in Generative AI
- Bias Mitigation
- Managing Generative AI Risks
- Security Risks (Prompt Injection, Insecure Outputs, Excessive Agency)
Week-11: Information Retrieval and Synthesis workflow with Gen AI
This week, you will learn how to build and evaluate Retrieval-Augmented Generation (RAG) systems, applying advanced Generative AI techniques for data retrieval and synthesis. You will explore the workflow of integrating Azure OpenAI with Azure AI Search and deploying a working solution on Azure or a local environment for a business use case. Topics Covered:
- Overview of Retrieval-Augmented Generation (RAG)
- Information Retrieval and Synthesis Workflow using Azure OpenAI
- Embedding Models and Vector Databases
- Evaluating RAG Workflow Outputs
- Deployment of RAG Flows
- Use Azure OpenAI API to generate responses based on your own data
- Incorporating User Feedback for Responsible AI
Week-12: Project-2
Aspect-based Classification for Sentiment Analysis: The objective of this problem statement is to use aspect-based classification for sentiment analysis to identify the aspects of a product or service that customers are most satisfied with and those that need improvement. This will help businesses understand their customers better and make data-driven decisions to improve their products or services. By improving customer satisfaction and loyalty, businesses can increase customer retention rates, reduce churn rates, and ultimately increase revenue.
Course-04: AI900: Azure AI Fundamentals (Optional)
Week-13: Machine Learning workloads on Azure
Identify characteristics of standard machine learning workloads, comprehending foundational principles of ML, and becoming acquainted with prevalent machine learning methodologies. Topics Covered:
- Identify regression, classification and clustering machine learning scenarios
- Identify features and labels in a dataset for machine learning
- Describe the capabilities of Automated machine learning
- Describe data and compute services for data science and machine learning
- Describe model management and deployment capabilities in Azure Machine Learning
Week-14: Computer Vision workloads on Azure
Recognize various computer vision solution types and discover Azure tools for handling computer vision tasks.. Topics Covered:
- Identify common types of computer vision solution
- Identify features of optical character recognition solutions
- Capabilities of the Azure AI Vision service
- Capabilities of the Azure AI Face Detection service
Week-15: Natural Language workloads on Azure
Identify features of typical NLP workload scenarios and explore Azure tools and services applicable to NLP workloads. Topics Covered:
- Identify features and uses for keyphrase extraction
- Identify features and uses for entity recognition
- Identify features and uses for language modeling
- Identify features of common NLP Workload Scenarios
- Identify Azure tools and services for NLP workloads
Week-16: Generative AI workloads on Azure
Focus on recognizing features of generative AI solutions and understanding the capabilities offered by the Azure OpenAI Service.
Topics Covered:
- Identify features of generative
- AI solutions Identify capabilities of Azure OpenAI Service
Course-05: Industry Sessions with Experts: Building AI Agents on Azure
Introduction to AI Agents
- Understanding the concept of AI agents and their role
- Exploring real-world applications of AI agents in various industries
AI Agent Frameworks
- Overview of different agentic frameworks used in AI development
- Key principles and methodologies for building efficient AI agents
- Comparative overview of popular frameworks and their use cases
Case Study: AI Implementation with CrewAI and OpenAI
- Hands-on demonstration of AI-driven solutions using these platforms
- Discussion on challenges, best practices, and future possibilities
Work on hands-on projects and case studies
Dive into exciting projects to sharpen your skills and build a standout portfolio!
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4+
Hands-on projects
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8+
Case studies
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8
Lab sessions
About the Project
The objective is to perform Aspect-Based Sentiment Analysis by transcribing the audio file and then extracting all mentioned aspects / entities from each review, and classifying the sentiment or tonality associated with each aspect within the review.
Skills you will learn
- Machine Learning (ML)
- Summarization
- Text Classification
- Prompt Engineering
- API Integration
- Python Programming
- Prompt Flow
- Generative AI Applications
About the Project
The primary objective is to conduct a sentiment analysis of user-generated reviews across various digital channels and platforms. By paying attention to their feedback, we want to find ways to make our services better - like handling different customer demands simultaneously, dealing with late deliveries, and keeping packages secured and intact. Through the application of prompt engineering methodologies and sentiment analysis, we'll figure out if sentiments expressed by users for our courier services are Positive or Negative. This approach is aimed at enhancing operational efficiency and elevating the quality of service.
Skills you will learn
- Retrieval-Augmented Generation (RAG)
- Embeddings and Tokenization
- Machine Learning
- Fine-Tuning
- Bias Mitigation
- Python Programming
- Prompt Flow
Learn top in-demand Generative AI tools
Gain hands-on experience with cutting-edge tools and explore the vast capabilities of Generative AI
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Azure AI Services
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Azure OpenAI Service
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Azure OpenAI Studio
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Azure OpenAI Playground
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Python
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Azure AI Studio - Promptflow
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Azure AI Search
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Azure Speech Services
Earn a Certificate from Microsoft Azure
Enhance your resume with a certificate in Generative AI for Business with Microsoft Azure OpenAI from Great Learning and Microsoft Azure and share it with your professional network.

* Image for illustration only. Certificate subject to change.
Meet your faculty
Meet our expert faculty with in-depth Data Science & AI knowledge and a passion to help you succeed
Get industry ready with dedicated career support
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Career prep session
Apply the program skills for professional advancement
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E-portfolio
Create a professional portfolio demonstrating skills and expertise
Course fees
The Data Science course fee is 1,700 USD
Invest in your career
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Gain practical expertise in Generative AI to drive business innovation.
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Prepare for AI900 Certification (Optional)
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Build impactful AI-driven solutions to fuel organizational growth.
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Lead and collaborate on cross-functional AI projects with confidence.
Payment Partners
Check our different payment options with trusted partners



*Subject to partner approval based on applicable regions & eligibility
Admission Process
Admissions close once the required number of participants enroll. Apply early to secure your spot
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1. Fill application form
Apply by filling a simple online application form.
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2. Interview Process
Go through a screening call with the Admission Director’s office.
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3. Join program
Selected candidates will receive an offer letter. Secure your seat by paying the admission fee.
Course Eligibility
- Applicants should have a Bachelor's degree with a minimum of 50% aggregate marks or equivalent
Batch Start Date
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Online · 24th May 2025
Admission closing soon
Frequently asked questions
What is this Generative AI course?
The Generative AI for Business is a comprehensive 16-week online learning program offered by Microsoft Azure OpenAI. This program is designed to equip you with the knowledge and skills to leverage the power of Generative AI, Prompt Engineering and Large Language Models to solve real-world business problems.
Key Program Elements:
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Foundational Learning: Gain a solid understanding of Generative AI concepts and their applications across diverse business scenarios.
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LLM Fundamentals: Explore the core functionalities of LLMs and how to utilize them effectively.
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Prompt Engineering: Craft effective prompts to guide LLMs and generate desired outputs, both with and without coding.
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Hands-on Learning: Deepen your knowledge through practical exercises, 8+ case studies, and 4 project development activities using the Azure cloud platform, and get the “Microsoft Applied Skill Badge.”
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Azure OpenAI Integration: Learn to leverage Azure OpenAI Studio, APIs, and Python SDKs to build data-driven services within the Azure environment.
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Career Advancement: Pursue an optional 4-week elective focused on core Azure AI functionalities, preparing you for the Azure AI Fundamentals offering AI 900 certification – a valuable asset for career growth in AI.
Learning Methodology:
The program emphasizes a "learning by doing" approach, fostering practical skills development through real-world case studies and project building. This hands-on experience equips you with a portfolio that demonstrates your capabilities and aids your transition into high-demand fields like data science and artificial intelligence.
What is unique about this Azure OpenAI course?
This Azure OpenAI course offers a unique blend of comprehensive training, practical application, and career-oriented benefits:
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Extensive Hands-on Learning: Go beyond theory with industry-oriented 8+ hands-on case studies and 4 dedicated projects. This immersive experience allows you to solidify your understanding and build a portfolio showcasing your real-world Generative AI skills.
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Industry-recognized Certification Preparation: Gain valuable preparation for the sought-after AI-900: Azure AI Fundamentals certification delivered by Microsoft Certified Trainers. This Microsoft Generative AI certificate validates your knowledge and strengthens your resume for AI-focused careers.
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Practical Skill Development: Thoroughly understand prompt engineering, a crucial skill for working with LLMs. This course empowers you to craft effective prompts, both with or without coding, unlocking the full potential of Generative AI tools.
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Diverse Generative AI Applications: Explore practical applications of Generative AI through modules on Text Classification, Summarization, and Generation. This equips you with a versatile skillset applicable to various business scenarios.
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Real-world Development Environment: Gain practical experience working within the Azure cloud platform. You will have access to Microsoft Azure Labs with OpenAI Studio, allowing you to experiment and build Generative AI solutions in a simulated environment.
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Career-Boosting Credentials: Upon completion, you will receive a Certificate of Completion jointly issued by Great Learning and Microsoft. Additionally, you will earn a valuable Microsoft Applied Skills badge in "Develop GenAl Solutions with Azure OpenAI Service," further enhancing your professional profile.
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Comprehensive Support: Throughout the program, you will benefit from a dedicated program manager and academic support from Great Learning to ensure your learning experience is smooth and successful.
This combination of in-depth learning, practical exercises, industry-recognized credentials, and career-oriented resources makes this Azure OpenAI course an exceptional opportunity to propel your skillset and advance your career in the exciting field of Generative AI.
What do I learn from this Microsoft AI course?
This Microsoft AI course equips you with a comprehensive understanding of Generative AI and its practical applications in business.
Here's a breakdown of the key learning outcomes:
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Foundational Generative AI Knowledge: Gain a solid grasp of GAI's history, current landscape, and future potential. Learn how to practically apply this technology to solve real-world problems and build impactful services.
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Mastering the Microsoft Azure OpenAI Platform: Leverage the complete potential of the Microsoft Azure OpenAI platform to utilize Generative AI capabilities effectively.
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Scaling Prompt Engineering: Explore leveraging APIs and Python SDKs to scale your prompt engineering efforts, ensuring efficiency and effectiveness.
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Business-Oriented Prompt Engineering: Develop expertise in crafting prompts specifically designed for various business use cases. This allows you to extract maximum value from Generative AI solutions.
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Practical Generative AI Applications: Gain a working knowledge of how to apply Generative AI for core business tasks like natural language classification, summarization, and generation.
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Large Language Model Optimization: Understand how to fine-tune LLMs to achieve desired outputs, ensuring your GAI solutions deliver accurate and relevant results.
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Enterprise-Level GAI Thinking: Develop a strategic perspective on implementing Generative AI solutions within an enterprise environment.
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Hands-on Coding Skills: Learn to write basic code snippets that interact with LLM APIs and enable large-scale prompt engineering. This equips you with the practical skills to build and deploy GenAI solutions.
By completing this course, you will develop a well-rounded understanding of Generative AI, its business applications, and the technical skills to implement it effectively within your organization.
How is learning structured for this program?
This program takes a structured, modular approach to learning, ensuring a progressive development of your Generative AI expertise.
Here's a breakdown of the four distinct modules:
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Module 1: Foundational Knowledge
This module establishes a strong base by introducing core concepts of Artificial Intelligence, Machine Learning, Large Language Models, and Prompt Engineering.
Additionally, you will gain a comprehensive overview of Microsoft Azure's OpenAI services, familiarizing you with the available tools and functionalities.
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Module 2: Python Programming for GAI
This module focuses on developing essential Python programming skills. Python is a widely used language for working with Generative AI, and this module equips you to handle large-scale GenAI applications effectively.
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Module 3: Hands-on Generative AI Applications
This hands-on module provides practical experience with the Azure OpenAI API key and Python SDK. You will explore real-world applications of Generative AI, exploring tasks like text classification and summarization.
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Module 4: Preparing for AI-900 Certification (Optional)
The final module focuses on preparing you for the sought-after AI-900 certification exam. This optional module validates your understanding of core Azure AI functionalities and strengthens your AI career prospects.
This structured learning journey ensures a strong foundation in core concepts. It is followed by practical application through hands-on exercises, culminating in the opportunity to earn a valuable industry credential.
What projects are included in this Microsoft Azure OpenAI course?
This Microsoft OpenAI certificate course incorporates engaging projects that enable you to apply your knowledge to practical business scenarios.
Here are a few examples:
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Product Review Analysis: Develop a system for analyzing product reviews using sentiment analysis. This project will involve creating prompts to extract key information like product names, ratings, and customer sentiment, helping companies gain valuable insights from customer feedback.
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Aspect-Based Sentiment Analysis: Take sentiment analysis a step further by identifying specific aspects of a product or service that customers are happy or dissatisfied with. This project equips you with the skills to help businesses understand customer needs and make data-driven decisions for improvement.
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Optimizing Logistics with Generative AI: Explore how Generative AI can address the challenges faced by logistics companies, potentially improving delivery efficiency and customer satisfaction.
Extracting Insights from E-commerce Feedback: Learn to harness Generative AI to analyze unstructured customer feedback in the e-commerce industry. This project equips you with skills to gain valuable insights for optimizing user experience and driving business growth.
How much does this Microsoft Generative AI course cost?
The Microsoft AI certificate course costs INR 1,20,000 + GST. For more details on flexible fee payments, please contact your Program Advisor.
Where can I apply the skills gained from this course?
The skills you gain from this Generative AI for Business with Microsoft Azure OpenAI course can be applied across various industries and job functions.
Here are some potential areas where your expertise can be valuable:
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Data Science and Machine Learning: This course strengthens your foundation in core AI concepts like Machine Learning and Large Language Models, complementing your existing data science skillset.
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Business Intelligence and Analytics: Generative AI offers powerful tools for analyzing vast amounts of data. You can leverage your skills to extract valuable insights for businesses, informing strategic decision-making.
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Content Creation and Marketing: Generative AI has the potential to revolutionize content creation. You can apply your skills to develop creative content strategies, automate tasks, and personalize marketing campaigns.
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Customer Service and Experience: Generative AI can be used to build chatbots and virtual assistants, enhancing customer service interactions. Your skills can be instrumental in developing these solutions to improve customer experience.
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Product Development and Innovation: Generative AI allows innovative product design and development. You can utilize your knowledge to explore new product ideas and functionalities.
How to build a Generative AI model?
Building a Generative AI model involves several key steps:
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Define the Goal: Clearly define the problem you want your GAI model to solve. What kind of outputs do you want it to generate (text, code, images, etc.)? What data will it be based on?
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Data Collection & Preprocessing: Gather a high-quality dataset relevant to your chosen task. This data will train the model and shape its ability to generate new outputs. Preprocessing often involves cleaning, organizing, and formatting the data to ensure the model can understand and learn from it effectively.
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Choose the Right Model Architecture: Different GAI model architectures are suited for various tasks. Some popular options include Generative Adversarial Networks (GANs), Variational Autoencoders (VAEs), and transformers. Researching available architectures and their strengths for your specific goal is crucial.
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Model Training: Train your chosen model on the prepared dataset. This can be a computationally intensive process, requiring powerful hardware and potentially taking significant time, depending on the model complexity and dataset size.
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Validation & Refinement: Evaluate your trained model's performance. How well does it generate the desired outputs? Does it meet your quality standards? This iterative process often involves adjusting hyperparameters, the settings that control the model's training process, and potentially refining the model architecture for better results.
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Deployment (Optional): You can deploy your model when its performance is iterated and optimized for real-world use. This might involve integrating it into an application or service that generates outputs based on user input or specific tasks.
Here are some additional points to consider:
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Prompt Engineering: Crafting effective prompts is essential for guiding GAI models to generate the desired outputs. Writing clear and concise prompts is a valuable skill for working with generative models.
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Computational Resources: Training GAI models often requires significant computing power. Cloud platforms like Azure OpenAI offer resources and tools to facilitate this process.
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Ethical Considerations: Be mindful of potential biases in your training data and how they might influence the model's outputs. Additionally, the ethical implications of using GAI models, such as potential misuse to generate fake content, should be considered.
Building a GAI model can be a complex process, but with careful planning, the right tools, and a solid knowledge of the core concepts, you can create powerful tools for various applications.
Batch Profile
The PGP-Data Science class consists of working professionals from excellent organizations and backgrounds maintaining an impressive diversity across work experience, roles and industries.
Batch Industry Diversity

Batch Work Experience Distribution

Batch Education Diversity

The PGP-Data Science learners come from some of the leading organizations.
