The widespread use of the internet and smart devices has enabled organizations to collect and process data better than ever before. Organizations are investing heavily in data capabilities to understand their customer preferences better and improve overall performance. There is a rapidly growing approach to making decisions based on experimentation, alternatives, and most importantly, data.
Join us for a masterclass with our expert Anh Le (Growth Data Scientist, Kraken Digital Asset Exchange) to learn about the importance of focussed experimentation, data collection during experimentation, coming up with hypotheses, and using statistical techniques like AB testing to gradually improve customer engagement and experience.
Agenda for the session
- How Data Science adds a new dimension to your professional portfolio
- Effective application of theoretical skills to the real world
- Current trends and scope of data science
- Live Q&A session for all your questions
About Speakers
Anh Le
Growth Data Scientist, Kraken Digital Asset Exchange
Anh Le is a data scientist who loves tackling business problems using data and developing insights into how things work. She believes a great data scientist must have a business mindset, excellent communication, and analytical problem-solving skills. She came to Canada from Vietnam alone at 17 to pursue better opportunities. She constantly reads, explores, and learns new things, driven by her strong desire to make an impact.
Post Graduate Program in Data Science with Generative AI: Applications to Business
The Post Graduate Program in Data Science with Generative AI: Applications to Business from McCombs School of Business equips professionals with essential skills to turn data into actionable insights. This program covers key techniques in data analysis, predictive modeling, machine learning, and data visualization, blending data science with business applications. Through hands-on projects and expert instruction, participants will learn to leverage data for informed decision-making and improved business performance. Designed for professionals across industries, this flexible online course empowers learners to apply data-driven strategies that drive growth and innovation