Think customer loyalty programs are all about discount points and generic rewards? Think again!

 

That was the old-school way of enticing and retaining customers. According to a McKinsey report, teams that use customer data analytics extensively across all business decisions see a 126% profit improvement over companies that don’t.

 

Join us in an extensive masterclass with our expert, Dale Seema (Senior Data Scientist, Vodafone, Nigeria) to learn how you can improve customer retention at your organization with data science.

 

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Agenda for the session

  • How have businesses adapted data science to improve customer retention
  • How to analyze and classify customer data
  • How you can learn Data Science and Business Analytics
  • Live Q&A session with our expert, Dale

About Speakers

Dale Seema

Senior Data Scientist, Vodafone, Nigeria


Dale Seema is a seasoned data science specialist with more than 10 years of experience in building data science and machine learning models. He graduated from the NYC Data Science Academy, and has specialized in predictive analytics with R, Python and SAS.

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