- Great Learning
- Free Courses
- Digital Marketing
Influencer Marketing
Learn the fundamentals of Influencer Marketing with our comprehensive course. Discover the basics, including definitions, benefits, and key strategies for successful campaigns. Get started today & become an expert in this field!
Ratings
Level
Learning hours
Learners
Earn a certificate of completion
Get free course content
Learn at your own pace
Master in-demand skills & tools
Test your skills with quizzes
Skills you will learn
About this course
Influencer marketing is an arrangement of marketing in which focus is placed on specific individuals rather than the target market as a whole. It identifies the individuals that influence potential customers and orients marketing activities around these influencers. The goal of influencer marketing is to build relationships with influential people in order to promote a product or service. The thinking is that if these individuals like and endorse a product, their followers will be more likely to do the same. If done correctly, influencer marketing can be an effective way to reach new customers and promote a product or service.
This Influencer Marketing course online will help you get a clear idea of what Influencer Marketing is. You will understand how Influencer Marketing brings positive growth to your business. You will learn about the phenomenal rise of Influencer Marketing and its benefits in detail. To understand Influencer Marketing fully, you must also understand who an influencer is? Thus, this Influencer Marketing course helps you understand this aspect of marketing as well. You will learn about influencers and different Influencer Marketing campaigns. You will also go through the best practices in Influencer Marketing to understand its approaches better. Learn the Influencer Marketing course for free by enrolling in Great Learning’s free Influencer Marketing course and gain an Influencer Marketing course certificate indicating your successful course completion.
Check out Great Learning’s Best Digital Marketing Courses, enroll in the top Degree and PG programs that interest you, and earn a course completion certificate.
Why upskill with us?
Course Outline
In this module, you will what influencer marketing means and through examples, we will look at its various aspects.
In this module, we will learn about the rise of influencer marketing and the four different phases through which influencer marketing goes through.
In this module, we will look at the benefits that influencer marketing brings to the table, both for the company and the influencer.
In the module, we will learn about best practices of influencer marketing through which a marketer can enter or launch their product into the market with a better impact on the customers.
In this module we will learn the different kinds of influencer marketing campaigns and we will be discussing two real-time examples of influencer marketing campaigns.
In the module we will learn about best practices of influencer marketing through which a marketer can enter or launch their product into the market with a better impact on the customers.
Earn a certificate of completion
Get free course content
Learn at your own pace
Master in-demand skills & tools
Test your skills with quizzes
Learner reviews of the free Digital Marketing course
5.0
5.0
5.0
5.0
5.0
Frequently Asked Questions
Will I receive a certificate upon completing this free course?
Is this course free?
What is Influencer Marketing?
Influencer marketing is a strategy in which brands unite with social media influencers to promote their products or services. Influencer marketing can be a productive way to reach an enormous audience, build brand awareness, and drive sales. You can learn more about Influencer Marketing in-depth by enrolling in Great Learning’s free Influencer Marketing course and learning effective marketing skills.
How to do Influencer Marketing?
The best way to do influencer marketing will vary depending on the products or services being promoted, the target audience, and the budget. However, some tips on how to do influencer marketing effectively include identifying relevant influencers, building relationships with them, and creating targeted and engaging content. You can get the details on attaining Influencer Marketing in-depth by enrolling in Great Learning’s Influencer Marketing course for free and gaining the required essential skills.
How does Influencer Marketing work?
There are a few critical steps to Influencer Marketing:
- Finding the right influencer - Look for someone who has a large, engaged following in your target market
- Creating content- Work with the influencer to create content that will resonate with their followers.
- Promoting the content - Help the influencer promote the content to their followers.
- Measuring results - Track the campaign results to see if it was successful.
Will I get a certificate after completing this influencer Marketing free course?
Yes, you will get a certificate of completion for influencer Marketing after completing all the modules and cracking the assessment. The assessment tests your knowledge of the subject and badges your skills.
How much does this influencer Marketing course cost?
It is an entirely free course from Great Learning Academy. Anyone interested in learning the basics of influencer Marketing can get started with this course.
Is there any limit on how many times I can take this free course?
Once you enroll in the influencer Marketing course, you have lifetime access to it. So, you can log in anytime and learn it for free online.
Can I sign up for multiple courses from Great Learning Academy at the same time?
Yes, you can enroll in as many courses as you want from Great Learning Academy. There is no limit to the number of courses you can enroll in at once, but since the courses offered by Great Learning Academy are free, we suggest you learn one by one to get the best out of the subject.
Why choose Great Learning Academy for this free influencer Marketing course?
Great Learning Academy provides this influencer Marketing course for free online. The course is self-paced and helps you understand various topics that fall under the subject with solved problems and demonstrated examples. The course is carefully designed, keeping in mind to cater to both beginners and professionals, and is delivered by subject experts. Great Learning is a global ed-tech platform dedicated to developing competent professionals. Great Learning Academy is an initiative by Great Learning that offers in-demand free online courses to help people advance in their jobs. More than 5 million learners from 140 countries have benefited from Great Learning Academy's free online courses with certificates. It is a one-stop place for all of a learner's goals.
What are the steps to enroll in this influencer Marketing course?
Enrolling in any of the Great Learning Academy’s courses is just one step process. Sign-up for the course, you are interested in learning through your E-mail ID and start learning them for free online.
Will I have lifetime access to this free influencer Marketing course?
Yes, once you enroll in the course, you will have lifetime access, where you can log in and learn whenever you want to.
Become a Skilled Professional with Pro Courses
Gain work-ready skills with guided projects, top faculty and AI tools, all at an affordable price.



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription

.jpg)
View Course

Included with Pro Subscription



View Course

Included with Pro Subscription



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription






View Course

Included with Pro Subscription



View Course

Included with Pro Subscription



View Course

Included with Pro Subscription



View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription

 (1).jpg)
View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription


View Course

Included with Pro Subscription

.png)
View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription



View Course

Included with Pro Subscription

 (1).png)
View Course

Included with Pro Subscription



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription



View Course

Included with Pro Subscription




.png)
View Course

Included with Pro Subscription

.jpg)
View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription
Popular



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription

.jpg)
View Course

Included with Pro Subscription



View Course

Included with Pro Subscription



View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription


View Course

Included with Pro Subscription
-
Microsoft Courses
PRO
PRO
39 coding exercises 4 projects8.5 hrs video contentView Course
Included with Pro Subscription
PRO
1 project7.5 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects10 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects5.5 hrs video contentView Course
Included with Pro Subscription
-
Management
PRO
1 project8.5 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects9.5 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects9 hrs video contentView Course
Included with Pro Subscription
PRO
1 project7.5 hrs video contentView Course
Included with Pro Subscription
PRO
1 project10 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects12 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects6.5 hrs video contentView Course
Included with Pro Subscription
-
Cyber Security
PRO
1 project7.5 hrs video contentView Course
Included with Pro Subscription
-
Data Science & ML
PRO
1 project8.5 hrs video contentView Course
Included with Pro Subscription
PRO
1 coding exercise 1 project12 hrs video contentView Course
Included with Pro Subscription
PRO
40 coding exercises 3 projects3.5 hrs video contentView Course
Included with Pro Subscription
PRO
136 coding exercises 6 projects17 hrs video contentView Course
Included with Pro Subscription
PRO
1 coding exercise 1 project12.5 hrs video contentView Course
Included with Pro Subscription
PRO
1 project7.5 hrs video contentView Course
Included with Pro Subscription
-
IT & Software
PRO
1 project10 hrs video contentView Course
Included with Pro Subscription
PRO
8 coding exercises 2 projects7 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects8.1 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects9.17 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects10 hrs video contentView Course
Included with Pro Subscription
PRO
39 coding exercises 2 projects5 hrs video contentView Course
Included with Pro Subscription
PRO
39 coding exercises 4 projects8.5 hrs video contentView Course
Included with Pro Subscription
PRO
3 projects16.05 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects10 hrs video contentView Course
Included with Pro Subscription
PRO
51 coding exercises 3 projects11.5 hrs video contentView Course
Included with Pro Subscription
PRO
2 projects5.5 hrs video contentView Course
Included with Pro Subscription
-
Cloud Computing
PRO
PRO
1 project9 hrs video contentView Course
Included with Pro Subscription
-
AI & Generative AI
PRO
2 projects12 hrs video contentView Course
Included with Pro Subscription
PRO
18 coding exercises 3 projects12.5 hrs video contentView Course
Included with Pro Subscription
PRO
10 coding exercises 3 projects9 hrs video contentView Course
Included with Pro Subscription
Subscribe to Academy Pro & get exclusive features
$25/month
No credit card required

20+ Pro courses

200+ coding exercises with AI support

30+ hands-on guided projects

AI mock interviews
Recommended Free Digital Marketing courses






Similar courses you might like








Related Digital Marketing Courses
-
Personalized Recommendations
Placement assistance
Personalized mentorship
Detailed curriculum
Learn from world-class faculties
50% Average salary hike -
Great Lakes Executive Learning
PGP in Strategic Digital Marketing6 Months · Online · Weekend
Dedicated Career SupportKnow More
-
FOM University
Master of Business Administration (MBA)18 Months · Study in Germany
No GRE/GMAT requiredKnow More