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University & Pro Programs

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Great Lakes Executive Learning

6 Months  • Online

Dedicated Career Support
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Great Lakes Executive Learning

12 months  • Online

Certificate from Great Lakes

Free Social Media Marketing Courses

img icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

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Content Marketing Basics
star   4.48 150.1K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

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Social Media Marketing
star   4.52 101.9K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

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Social Media Management
star   4.55 78.2K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

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LinkedIn Marketing
star   4.57 28.9K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

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YouTube Marketing
star   4.53 31.6K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

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Instagram Marketing Fundamentals
star   4.42 177.8K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

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Facebook Business Manager
star   4.51 59.3K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

img icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

img icon BASICS
Content Marketing Basics
star   4.48 150.1K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

img icon BASICS
Social Media Marketing
star   4.52 101.9K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

img icon BASICS
Social Media Management
star   4.55 78.2K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

img icon BASICS
LinkedIn Marketing
star   4.57 28.9K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

img icon BASICS
YouTube Marketing
star   4.53 31.6K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

img icon BASICS
Instagram Marketing Fundamentals
star   4.42 177.8K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

img icon BASICS
Facebook Business Manager
star   4.51 59.3K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

Social Media Marketing Courses with Certificate

Social Media Marketing is a strategy that leverages social media platforms to connect with audiences, build brand awareness, increase sales, and drive website traffic. It involves creating and sharing high-quality, engaging content, listening to audiences, analyzing results, and running advertisements. Platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube are commonly used for these purposes. Great Learning’s Free Social Media Marketing Courses are designed to help you master these essential skills, providing you with the knowledge to market a brand on social media effectively.

Key Highlights of Our Free Social Media Marketing Courses Collection

  • Learn about social media strategies, content creation, and advertising techniques.

  • Courses cover building brand value, increasing web traffic, and growing sales through social media.

  • Gain practical knowledge of popular social media tools like Buffer for scheduling and managing posts.

  • Receive a certificate upon completing the course, adding credibility to your social media marketing skills.

Skills Covered

When you complete the Social Media Marketing courses, you will develop the following skills:

  • Social Media Strategy: Learn how to design effective strategies tailored to specific goals, whether building brand awareness, increasing traffic, or driving sales.

  • Content Creation: Understand how to create engaging content, including images, videos, and articles, tailored for different platforms.

  • Social Media Analytics: Master tools and techniques to analyze the performance of social media campaigns, track engagement, and improve marketing strategies.

  • Advertising on Social Media: Learn how to create compelling ads that resonate with your audience, driving brand visibility and conversions.

Who Should Take Our Free Social Media Marketing Courses?

These courses are ideal for:

  • Marketing Professionals: Individuals looking to improve their social media marketing knowledge and stay up-to-date with the latest tools and techniques.

  • Business Owners: Entrepreneurs who want to leverage social media to grow their businesses and increase customer engagement.

  • Students: Anyone interested in building a digital marketing or social media management career.

  • Beginners: Those new to social media marketing want to learn how to engage an audience and grow a brand effectively.

What Will You Learn in Our Free Social Media Marketing Courses?

In our Social Media Marketing courses, you will learn how to:

  • Develop a social media marketing strategy that aligns with your business goals, whether increasing brand visibility, boosting web traffic, or generating sales.

  • Use tools like Buffer to plan, schedule, and publish content on social media platforms, ensuring consistency and maximizing engagement.

  • Monitor and engage with your audience, using tools to track conversations and respond effectively to feedback and inquiries.

  • Analyze the performance of your social media campaigns, identifying key metrics like reach, engagement, and conversion rates to refine your strategy.

  • Create targeted advertisements that capture your audience’s attention, helping to build brand value and increase conversions.


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Our learners also choose

Learner reviews of the Free Social Media Marketing Courses

Our learners share their experiences of our courses

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Reviewer Profile

5.0

Country Flag Malaysia
“Introduction to Digital Marketing”
The **Introduction to Digital Marketing** course was extremely informative and well-structured. It covered key topics like SEO, social media, and content marketing, providing a solid foundation for beginners. The lessons were clear and practical, with real-world examples that made the concepts easy to understand. I feel more confident in applying digital marketing strategies to my own projects. Highly recommended for anyone starting in digital marketing!

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5.0

Country Flag India
“SEO, Content Marketing, Social Media Marketing Concepts”
This course enhanced my knowledge and skills. I also learned deeply about the SEO topic - one of the key components of digital marketing. SEO involves optimizing a website or content so it ranks higher in search engine results. SEO training teaches you how to use keywords, structure content, and build backlinks to improve a site’s visibility. This skill is crucial for businesses to drive organic (unpaid) traffic to their websites. Learning SEO helps marketers understand how search engines like Google operate and how to align digital content with what users are searching for.

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5.0

Country Flag United Kingdom
“A Fully Comprehensive View of Digital Marketing”
I love that this course efficiently walked me through the origins and uses of digital marketing. Highly recommend!

LinkedIn Profile

Reviewer Profile

5.0

Country Flag India
“I Learned Key Digital Marketing Skills, Including SEO, Content Marketing, and Social Media Strategies”
I learned key digital marketing skills, including SEO, content marketing, and social media strategies. Using tools like Google Analytics, I gained experience in driving traffic, improving engagement, and making data-driven decisions to create effective campaigns.

LinkedIn Profile

Reviewer Profile

5.0

Country Flag India
“The Course Was Extremely Insightful and Well-Structured”
The video lessons were clear and concise, and the downloadable resources were valuable for reinforcing concepts. I especially appreciated the hands-on projects, which helped me apply the knowledge in real-world scenarios.

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Reviewer Profile

5.0

Country Flag India
“A Really Awesome and Eye-Opening Course! Highly Recommend!”
Loved how simplified the course format was. Certainly met all my expectations and more. Cheers!

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Reviewer Profile

5.0

“I Had an Excellent Experience with This Learning Platform!”
I feel more confident and skilled in my field now. The platform is great and the courses are insightful.

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Reviewer Profile

5.0

Country Flag United States
“Loving How They Are Straight to the Point”
The course is straight to the point. No useless information or dragging on for days.

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Reviewer Profile

5.0

Country Flag South Africa
“Excellent and Easy to Follow Course”
The course focuses on the relevant information for an introductory course, making it easy to follow without feeling overwhelmed by too much information at the same time.

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Reviewer Profile

5.0

Country Flag India
“Application-Based Approach Followed in the Course”
This course helped in clearing all the doubts regarding digital marketing. It is a quick and easy way to learn and understand through examples and remember and recall it. An application-based approach was followed in this course.

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Meet your faculty

Meet industry experts who will teach you relevant skills in artificial intelligence

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Mr. Vishal Padghan

Vishal has 3+ years of experience in the field of Data Science, Digital Marketing and Cloud Computing. He has expertise in Cloud platforms Like AWS, Azure and has exposure to Paid Marketing, Organic Marketing and Content. He has been in the Digital space from the last 3 years and also, he has been involved in teaching numerous classes for Digital Marketing and Cloud Computing

Frequently Asked Questions

What is social media marketing and how does it work?

Social media marketing is a vertical of Digital Marketing that uses social media platforms to achieve sales, build brand value and increase website traffic. It deals with presenting content in the form of advertisements to attract the customers. 

Can I learn social media marketing online?

Yes, you can learn social media marketing online. Great Learning offers you a platform to learn social media marketing for free online. You will also receive a certificate for the course after the successful completion. 

How do beginners start social media marketing?

To learn social media marketing, start with learning Digital Marketing. It is easier to understand social media marketing once you have a good hold on digital marketing. The techniques are narrowed down from digital marketing to social media marketing.